Questions, answered.
Something else on your mind? Book a demo and a person will answer.
About Cindy
List prices for a five-person team, checked 6 October 2026. Sources
One representative tool per row: Sameday Launch, Ruby Starter, Hootsuite Standard (5 users), Intercom Essential (5 seats), Typeform Business, Housecall Pro Essentials, QuickBooks Online Plus (5 users), Calendly Standard (5 seats), Chili Piper Routing & Scheduling, HighLevel Starter, CallRail Lead Tracking, WhatConverts Plus, CallRail Lead Conversion (includes conversation intelligence), Unbounce Build, Squarespace Core. *Podium and Pipedrive figures are reported estimates. Usage, add-ons and setup fees not included. Logos belong to their owners and are shown for comparison only.
What is Cindy?
Cindy answers every new lead in seconds, qualifies and books them, routes them to your team and shows which ads paid off.
Do I need a new phone system?
No. Keep your number, calendar and ads. Most businesses are live in a day.
Who is Cindy for?
Businesses that run on appointments: home services, med spas, clinics and their agencies.
Does Cindy replace my team?
No. Cindy handles the first reply and the booking, then hands the lead to your team with the conversation attached.
Can I turn parts of Cindy off?
Yes. Each of the five jobs has its own switch. Turn one off and it comes back to you.
What does Cindy cost?
One price for everything here, announced at launch. Book a demo to see it first.
Can Cindy send estimates and invoices?
Yes. Send estimates, turn them into invoices and collect payment, right next to your leads.
How does routing work?
Most available or a priority queue with lead limits. Best-fit matching is coming soon.
How does Cindy know which ads work?
She follows each lead from Google Ads, LSA, Meta or organic search through to booked revenue.
How are calls coached?
Each call is scored on the greeting, price, the booking ask and next step, with better wording to try.
The five jobs
Does Cindy sound like a robot?
Cindy uses natural voices. You can hear each one before you choose and set exactly what she says first.
Can callers reach a real person?
Yes. Add a number to transfer to. If nobody answers, Cindy takes a callback request.
Which channels does Cindy reply on?
Text messages, Instagram DMs, Facebook Messenger, and Instagram and Facebook comments.
How fast does Cindy reply?
In seconds. In our demo account the median first reply is 8 seconds.
What does Cindy check?
By default: the service, ZIP code, timeline and who approves the work. You can add your own reasons to qualify or not.
What happens to unclear leads?
Cindy leaves them in Unqualified with a note, so you decide.
How does Cindy choose who gets a lead?
Pick Most available (fewest open leads) or Priority queue (down your list as each person hits their limit).
Does routing respect schedules?
Yes. Cindy uses each salesperson's working hours and lead limits.
Can customers book online?
Yes. Every channel gets its own booking link where customers pick a service, day and time.
Does it work with multiple crews?
Yes. Each team has its own calendar, hours and buffers.
Tracking, coaching and more
Can I send estimates from Cindy?
Yes. Build an estimate on the lead and send it to the customer.
How does Cindy know where a lead came from?
Each channel has its own phone number and booking link, so every call, text and booking is tagged at the source.
What does Cindy score?
Five skills: the greeting, finding out the job, handling price, asking for the booking and confirming the next step.
What shows up in the inbox?
Calls, texts, Instagram and Facebook messages, comments and web form leads.
Do I have to update stages myself?
No. Cindy moves leads as she qualifies, routes and books them. You can still edit anything.
What can start a workflow?
A web form via webhook, a text, an Instagram or Facebook comment, a qualified lead or a booked job.
Is Reputation available now?
Yes, as a preview. Scans, briefs and action items are live.
What can I build?
Websites and landing pages, such as a seasonal offer or a quote page.
Security and compliance
Is Cindy HIPAA compliant?
Not yet. We're working toward HIPAA compliance. Until then, don't use Cindy to store or send protected health information.
Does Cindy have SOC 2?
Not yet. We're working toward a SOC 2 Type II report. See our security page for the latest status.
Who owns my data?
You do. See our privacy policy for how we handle it.






